• Skip to main content
  • Skip to header right navigation
  • Skip to site footer

Vi Wickam

Loveland Colorado Online Marketing, Website Design and Ecommerce web development

  • Home
  • Meet Vi
  • What Vi Does
    • Website Creation
    • Big Picture Online Marketing
  • Blog
  • Contact
December 12, 2009 by Vi Wickam

CHEVY BILLBOARDS Make an Emotional Marketing Connection

I received these pictures in an email claiming that these billboards are all over Detroit during the Woodward Dream Cruise, a large classic car event in August.

 

These new Chevy Billboards capture the glory years of the US automotive industry. I really like it that in recent years, US automakers have returned to some of the beautiful design concepts of the past. These billboards really connect with the emotions that people feel when they think of those cars, and they capture the beautiful styling of these cars in spades.

 

The only criticism I have is that they don’t include any current cars. Selling a 1960 Corvette Stingray or a ’57 Chevy doesn’t help Chevy’s sales, but selling a bunch of 2010 Camaros would do wonders.

 

 

See and download the full gallery on posterous

Posted via email from Vi Wickam’s posterous

Category: Online MarketingTag: 57 chevy, american, automakers, billboards, Chevy, corvette, corvette stingray, Cruise, current cars, Detroit, Dream, email, emotional connection, michigan, Online Marketing, US, usa, vi wickam, wdc, wickam, Woodward, woodward dream cruise

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Get a Quote

"*" indicates required fields

1
2
Name*
This doesn't need to be an exact budget, but I need an idea of what the approximate budget is that you are planning on for this project.
Give me some more detail about this project so that I can understand what you have in mind and in what areas you would like me to help you out.
This field is for validation purposes and should be left unchanged.

Copyright © 2023 · Wizard of Ads Online · All Rights Reserved · Vi Wickam is a Wizard of Ads Digital Marketing and Strategy Partner